http://mmg/blog/ This is a test of the MMG site blog http://www.macmillanmarketing.com/blog/2012/01/30/Mentors-as-a-means-to-inspire Never underestimate the power of conversation with a mentor. Jaime Bickerton Inspiration Mon, 30 Jan 2012 13:54:41 -0500 http://www.macmillanmarketing.com/blog/2011/11/16/Changing-directions Well... we THOUGHT we had a name! Jaime Bickerton Branding Client Services Volunteer Centre Branding Wed, 16 Nov 2011 11:04:28 -0500 http://www.macmillanmarketing.com/blog/2011/11/10/The-chosen-one We've got a name. Jaime Bickerton Branding Volunteer Centre Branding Thu, 10 Nov 2011 10:34:57 -0500 http://www.macmillanmarketing.com/blog/2011/11/07/How-to-build-a-logo Hint: It's a process Jaime Bickerton Branding Client Services Volunteer Centre Branding Mon, 07 Nov 2011 10:17:53 -0500 http://www.macmillanmarketing.com/blog/2011/10/07/A-Pink-Hero Terry Rendle is our hero this week! Jaime Bickerton Everyday heroes Fri, 07 Oct 2011 10:03:47 -0400 http://www.macmillanmarketing.com/blog/2011/09/12/Sharing-Triple-Bottom-Line-Successes Don't be afraid to share your community successes. Jaime Bickerton Triple Bottom Line Mon, 12 Sep 2011 11:44:20 -0400 http://www.macmillanmarketing.com/blog/2011/08/29/Building-relationships-with-volunteers-its-a-winwin Putting thought and care into building relationships with volunteers is critical. Jaime Bickerton Building relationships Mon, 29 Aug 2011 10:47:29 -0400 http://www.macmillanmarketing.com/blog/2011/08/19/Online-heroics This week's hero is Karen McKay. Jaime Bickerton Everyday heroes Fri, 19 Aug 2011 09:28:17 -0400 http://www.macmillanmarketing.com/blog/2011/07/18/A-leap-of-faith Don't be afraid to take a risk once in awhile. Jaime Bickerton Smart marketing Mon, 18 Jul 2011 10:12:18 -0400 http://www.macmillanmarketing.com/blog/2011/06/23/The-power-of-partnerships Working together works. Even for competitors. Jaime Bickerton Other Strategic thinking Thu, 23 Jun 2011 15:26:42 -0400 http://www.macmillanmarketing.com/blog/2011/06/17/Little-heroes-big-hearts This week, we're saluting Kids are Heroes. Jaime Bickerton Everyday heroes Fri, 17 Jun 2011 09:07:39 -0400 http://www.macmillanmarketing.com/blog/2011/06/14/Email-smarter Are you a smart emailer? Are you sure? Jaime Bickerton Client Services Lists Tue, 14 Jun 2011 13:43:12 -0400 http://www.macmillanmarketing.com/blog/2011/05/27/A-hero-of-historic-proportions This week's hero is our own Caroline Rose. Jaime Bickerton Everyday heroes Fri, 27 May 2011 07:14:04 -0400 http://www.macmillanmarketing.com/blog/2011/05/16/Keep-the-ball-rolling Planning a change? Make a plan to sustain it. Jaime Bickerton Administration Managing change Mon, 16 May 2011 10:07:10 -0400 http://www.macmillanmarketing.com/blog/2011/04/18/If-you-value-your-organization-make-it-your-mission-to-define-your-vision Vision, mission, values. Three little words that mean a lot. Jaime Bickerton Corporate Culture Strategic thinking Mon, 18 Apr 2011 09:51:53 -0400 http://www.macmillanmarketing.com/blog/2011/04/08/All-it-takes-is-a-spark Gayle Valeriote is this week's everyday hero. Jaime Bickerton Everyday heroes Fri, 08 Apr 2011 11:06:43 -0400 http://www.macmillanmarketing.com/blog/2011/03/21/What-does-it-mean-to-be-creative How would you describe a creative individual? If you’ve ever said, “I’m not creative” you may be short-changing yourself. Jaime Bickerton Sharpening your creative edge Mon, 21 Mar 2011 14:00:40 -0400 http://www.macmillanmarketing.com/blog/2011/03/18/Making-giving-back-a-goal Tyler Carroll of the Guelph Storm is this week’s MacMillan everyday hero. Jaime Bickerton Everyday heroes Fri, 18 Mar 2011 14:36:06 -0400 http://www.macmillanmarketing.com/blog/2011/03/08/Get-it-right-would-ya Pay attention to the details. Oh, and get them right too. Please. Jaime Bickerton Client Services Tue, 08 Mar 2011 11:09:34 -0500 http://www.macmillanmarketing.com/blog/2011/02/28/Giving-our-staff-due-props Soliciting feedback from our colleagues is as important as input from our customers. Jaime Bickerton Corporate Culture Mon, 28 Feb 2011 10:24:41 -0500 http://www.macmillanmarketing.com/blog/2011/01/10/Dont-you-know-me-at-all Make assumptions about your customers at your own risk. Jaime Bickerton Client Services Mon, 10 Jan 2011 09:25:28 -0500 http://www.macmillanmarketing.com/blog/2010/12/20/Say-what Ads, emails, memos, brochures, newsletters, websites, e-blasts, tweets, instant messages and (gasp!) the phone... there are so many different communication mediums out there. It’s easy to see how a carefully crafted key message platform can start to crumble when it comes time to actually talk to your audience. Jaime Bickerton Client Services Mon, 20 Dec 2010 10:09:51 -0500 http://www.macmillanmarketing.com/blog/2010/12/10/Heroes-with-a-community-goal There is nothing more inspiring than witnessing a group of people mobilizing to work towards a common goal - throw in that it’s a group of youth coming together to support our community and you’ve got this week’s everyday hero – the Guelph Minor Hockey Association. Jaime Bickerton Everyday heroes Philanthropy Fri, 10 Dec 2010 10:00:26 -0500 http://www.macmillanmarketing.com/blog/2010/11/23/Possessive-and-plural-pet-peeves Grammar matters. Trust us. Jaime Bickerton Other Tue, 23 Nov 2010 11:35:45 -0500 http://www.macmillanmarketing.com/blog/2010/11/15/Regaining-focus Sometimes doing the job right means stepping back and refocusing on the client's needs. Jaime Bickerton Client Services Mon, 15 Nov 2010 11:12:05 -0500 http://www.macmillanmarketing.com/blog/2010/11/12/What-a-morning It’s Random Acts of Kindness day here in Guelph and the MacMillan heroes are just back from serving free pancakes. Jaime Bickerton Philanthropy Fri, 12 Nov 2010 14:20:46 -0500 http://www.macmillanmarketing.com/blog/2010/08/16/Got-a-Minute Chances are, if someone has asked you this recently, you’ve paused, considered your options and hesitantly answered...“maybe.” Everyone is strapped for time, running from task to task, checking off items from that never-ending to-do list as you go. Life is busy and prioritizing can be hard, especially when those “extra” requests come your way... Jaime Bickerton Philanthropy Mon, 16 Aug 2010 15:45:23 -0400 http://www.macmillanmarketing.com/blog/2010/05/25/How-Inspiring One of the best things about my job is the variety. One moment I’ll be writing a brochure for a business accelerator in the agri-tech sector and the next I’m working with a designer to come up with a cool concept for a not-for-profit’s annual report. Getting excited about projects is easy – I feel like I’m always doing something new... Jaime Bickerton Client Services Philanthropy Tue, 25 May 2010 13:34:33 -0400 http://www.macmillanmarketing.com/blog/2010/04/12/I-Have-to-Admit-This-is-a-Little-Weird Writing makes up a huge part of what I do every day. But for the most part, I write on behalf of my clients, infusing their brands and personalities into whatever project we might have on the go. This blog gives me a chance to find my own voice – and I look forward to sharing it with you... Jaime Bickerton Client Services Mon, 12 Apr 2010 11:05:45 -0400