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    <title>MacMillan Marketing Group Blog. This feed contains posts written by Caroline Rose.</title>
    <link>http://mmg/blog/</link>
    <description>This is a test of the MMG site blog</description>
    <item>
      <title>Employee communication at its best</title>
      <link>http://www.macmillanmarketing.com/blog/2011/10/19/Employee-communication-at-its-best</link>
      <description>Internal communication, like any form of communication, should be regular and two-way.</description>
      <author>Caroline Rose</author>
      <category>Internal Communication</category>
      <pubDate>Wed, 19 Oct 2011 11:45:12 -0400</pubDate>
    </item>
    <item>
      <title>Should you use an environmental logo?</title>
      <link>http://www.macmillanmarketing.com/blog/2011/09/14/Should-you-use-an-environmental-logo</link>
      <description>Does your company tout its green record? Do you walk the walk?</description>
      <author>Caroline Rose</author>
      <category>Triple Bottom Line</category>
      <pubDate>Wed, 14 Sep 2011 14:12:12 -0400</pubDate>
    </item>
    <item>
      <title>Relationship building tips</title>
      <link>http://www.macmillanmarketing.com/blog/2011/08/03/Relationship-building-tips</link>
      <description>Six tips to get more out of your relationships</description>
      <author>Caroline Rose</author>
      <category>Building relationships</category>
      <pubDate>Wed, 03 Aug 2011 15:49:25 -0400</pubDate>
    </item>
    <item>
      <title>An Unsung Canadian Hero</title>
      <link>http://www.macmillanmarketing.com/blog/2011/07/15/An-Unsung-Canadian-Hero</link>
      <description>Dave Sopha is our hero this week.</description>
      <author>Caroline Rose</author>
      <category>Everyday heroes</category>
      <pubDate>Fri, 15 Jul 2011 09:42:37 -0400</pubDate>
    </item>
    <item>
      <title>Better email marketing</title>
      <link>http://www.macmillanmarketing.com/blog/2011/06/15/Better-email-marketing</link>
      <description>A quick-how to guide on getting the most out of e-marketing.</description>
      <author>Caroline Rose</author>
      <category>Administration</category>
      <category>Client Services</category>
      <category>Lists</category>
      <category>Web</category>
      <pubDate>Wed, 15 Jun 2011 09:04:35 -0400</pubDate>
    </item>
    <item>
      <title>How to write a better subject line</title>
      <link>http://www.macmillanmarketing.com/blog/2011/06/13/How-to-write-a-better-subject-line</link>
      <description>When it comes to subject lines, you want to get it right the first time.</description>
      <author>Caroline Rose</author>
      <category>Client Services</category>
      <category>Lists</category>
      <pubDate>Mon, 13 Jun 2011 13:42:40 -0400</pubDate>
    </item>
    <item>
      <title>Check it twice!</title>
      <link>http://www.macmillanmarketing.com/blog/2011/06/02/Check-it-twice</link>
      <description>Careful proofreading is a must. Seriously.</description>
      <author>Caroline Rose</author>
      <category>Lists</category>
      <pubDate>Thu, 02 Jun 2011 09:22:59 -0400</pubDate>
    </item>
    <item>
      <title>A good strategic move</title>
      <link>http://www.macmillanmarketing.com/blog/2011/04/13/A-good-strategic-move</link>
      <description>Need some fresh strategic thinking? Share your challenges with others.</description>
      <author>Caroline Rose</author>
      <category>Strategic thinking</category>
      <pubDate>Wed, 13 Apr 2011 11:29:05 -0400</pubDate>
    </item>
    <item>
      <title>Express yourself</title>
      <link>http://www.macmillanmarketing.com/blog/2011/03/09/Express-yourself</link>
      <description>We all have a creative side. The challenge is finding a way to express it.</description>
      <author>Caroline Rose</author>
      <category>Sharpening your creative edge</category>
      <pubDate>Wed, 09 Mar 2011 10:21:52 -0500</pubDate>
    </item>
    <item>
      <title>Dedication at its best</title>
      <link>http://www.macmillanmarketing.com/blog/2011/02/18/Dedication-at-its-best</link>
      <description>This week's hero is Steve Friesen for all the work he's done with Raise the Bar.</description>
      <author>Caroline Rose</author>
      <category>Everyday heroes</category>
      <pubDate>Fri, 18 Feb 2011 13:30:38 -0500</pubDate>
    </item>
    <item>
      <title>Same order as last time?</title>
      <link>http://www.macmillanmarketing.com/blog/2011/01/19/Same-order-as-last-time</link>
      <description>Creating a client preference system is not a bad thing. In fact, it may save time and solve problems before they happen.</description>
      <author>Caroline Rose</author>
      <category>Administration</category>
      <category>Client Services</category>
      <category>Production</category>
      <pubDate>Wed, 19 Jan 2011 11:09:25 -0500</pubDate>
    </item>
    <item>
      <title>What does paper have to do with my message?</title>
      <link>http://www.macmillanmarketing.com/blog/2010/12/01/What-does-paper-have-to-do-with-my-message</link>
      <description>In some cases, paper may be the last thing on the list. The message, the design and the plan to roll it out are top-of-mind, but the paper may be an afterthought. A fantastic design will fall flat if it’s not printed on a complementary paper.</description>
      <author>Caroline Rose</author>
      <category>Production</category>
      <pubDate>Wed, 01 Dec 2010 15:01:56 -0500</pubDate>
    </item>
    <item>
      <title>Plan Your Heart Out</title>
      <link>http://www.macmillanmarketing.com/blog/2010/07/26/Plan-Your-Heart-Out</link>
      <description>For those who know me well, I am a planner. Doesn’t matter what it is. From deciding what to wear in the morning to planning a promotion for one of our clients, I like to plan...</description>
      <author>Caroline Rose</author>
      <category>Client Services</category>
      <pubDate>Mon, 26 Jul 2010 08:44:52 -0400</pubDate>
    </item>
    <item>
      <title>Welcome to my blog</title>
      <link>http://www.macmillanmarketing.com/blog/2010/06/14/Welcome-to-my-blog</link>
      <description>When we were told we had to write a blog for the new MacMillan Marketing Group website my first thought was, what am I going to write? And how can I possibly think of something to say that other people might be interested in...</description>
      <author>Caroline Rose</author>
      <category>Client Services</category>
      <pubDate>Mon, 14 Jun 2010 15:07:35 -0400</pubDate>
    </item>
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